Inside Cointraffic: Meet the Team Powering Crypto Advertising

Introduction to Cointraffic: A Leader in Crypto Advertising

As one of the largest cryptocurrency advertising networks in the world, the Cointraffic team possesses deep knowledge of marketing crypto services through digital ads. The company is headquartered in Tallinn, Estonia, home to digital pioneers like Skype and TransferWise.

Cointraffic operates as the premier global cryptocurrency advertising network, helping businesses reach engaged audiences through banner and native advertisements on publisher sites. The team has helped raise over €800m for major crypto companies in less than a year.

Each team member plays a critical role in the company's success. The organization functions as an interconnected chain where every department contributes essential expertise.

Leadership Team Helms the Ship

Leadership Members:

• Sergei Verbitski – CEO
• Juri Filatov – CTO
• Maksim Kalmykov – COO
• Anatoli Girenko – CFO

The leadership oversees Cointraffic's business strategy and direction, along with auxiliary business CoinMedia, a full-service digital marketing agency.

Leadership responsibilities include team culture, profit and loss management, digital partnerships, and high-level business development. They inspire team members to exceed advertiser and publisher expectations while pursuing external interests in cryptocurrency and advertising industries.

Advertising and Marketing Team Spread the Love

The advertising team manages projects professionally, serving as the bridge between advertising clients and publishers. They prioritize relationship-building, establishing Cointraffic as the industry's preferred crypto advertising provider.

The marketing team maintains awareness of cryptocurrency developments and positions Cointraffic at the industry's forefront. Marketing activities include content marketing, digital advertising testing on publisher websites, PR and media management, speaker opportunity coordination, and marketing spend optimization.

Publishers Are the Endless Connectors

The publisher team identifies and communicates with potential publishers. Hand-picked by the professional team, publishers ensure only targeted visitors from search engines, social networks, and quality referral sources are included.

Cointraffic works with over 400 active publishers, including CoinMarketCap, Coin Gecko, WalletInvestor, WorldCoinIndex, and Currencio.

IT Team Are the Puzzle Solvers

The IT team ensures all system components function optimally. Web developers and software specialists build frontend and backend infrastructure while maintaining consistent performance, responsiveness, and user-friendly navigation.

Cointraffic manages all IT solutions in-house rather than subcontracting. This approach ensures complete quality and client data confidentiality.

The Design Team Are the Creatives

Designers serve as contact points for advertising clients seeking expanded marketing reach. They create ad content from client briefs, collaborating on advertising creative goals and placement scenarios. All design work occurs in-house, prioritizing speed.

The team creates Sticky Footers, Slide Banners, Pop-unders, Mobile Pop-unders, Top Header Banners, Mobile Full-Screen Banners, and Native Teasers.

Our Administrative Team Keeps Us Organised and Structural

Administrative staff maintain Cointraffic's compliance within the evolving crypto landscape. They review contracts, terms of service, privacy documents, and track regulatory changes affecting cryptocurrency advertising.

The team provides legal guidance, ensuring advertisers publish compliant advertisements. They manage financial operations, monitor spending efficiency, ensure on-time publisher payments, and manage invoicing.

Conclusion

Every department constitutes an essential link in the company's operational chain. The organization values each contribution highly. Interested parties can contact Cointraffic regarding employment, publisher partnerships, or advertising opportunities.